NavonaAINavonaAI
A/B Testing

Recommended Tests

Start a NavonaAI A/B test from a pre-filled recommendation, and see how a test runs from setup through to a verdict and winner.

The Recommended tests gallery in A/B Testing lists ready-made tests built from your current settings, each changing a single thing. You can browse it on every plan.

Starting From a Recommendation

Click Use this on a card and the test form opens pre-filled. Review it and start the test. On a plan that does not include the kind of test you picked, submitting the form opens the upgrade options instead of starting the test.

How a Test Runs

Pick a test

Choose a recommended test, or start from a blank form.

Choose what each group sees

Set the offer, or the popup design, for Group A and Group B.

Check what differs and the time to result

The What differs panel lists every difference between the two groups, and the app recommends changing one thing at a time. Each test also shows an estimated time to a result for your store's traffic. If the estimate would be longer than a month, no estimate is shown.

Start

NavonaAI splits your shoppers between the two groups. The designs or settings used by the test are locked while it runs.

Follow the results

Watch results build up as shoppers see each version. See Reading Your Results.

Promote the winner or keep the better offer

For a design test, promote the winner in one click. For an offer test, keep the better offer. See Experiment Lifecycle.

The time estimate is a guide based on your recent traffic, not a promise. See How Long a Test Takes.

On this page